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There are many sales apps on the market today. Some examples include Vidyard, Expensify, and Leadfeeder.
Throughout the course of this article, we’ll cover the following concepts in depth:
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What sales prospecting is
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What a sales prospecting tool does
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The role of each sales rep in the sales pipeline
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How a sales app is beneficial
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How to improve sales CRM with a mobile app
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How Kennected uses the best sales prospecting tools to aid sales and marketing teams
Read on to learn all about sales prospecting apps and how mobile sales apps can help your business enormously.
What is Sales Prospecting?
Sales prospecting is the process of looking for new leads and potential prospects on any given platform.
As a broad term, sales prospecting is what you are doing as a business to keep customers flowing in.
Where can sales prospecting take place?
The short answer is that sales prospecting can be done almost anywhere.
Here are the platforms where you can prospect:
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Instagram
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Twitter
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LinkedIn
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TikTok
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SMS
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Facebook
You can use a mobile sales app to engage in sales prospecting on any or all of these platforms with ease.
The best mobile sales apps will allow you to use your sales tools to boost sales and help with task management as well.
Before we get into the best sales apps, let’s outline how a few tools can transform your business for your sales professionals.
What Does a Sales Prospecting Tool Do?
Your sales prospecting tool can help with a variety of functions, depending on the platform you are using it for.
One of the best platforms for sales prospecting is LinkedIn.
This is because LinkedIn is a business platform, meaning that it is made up of primarily business professionals and other sales managers.
When using mobile apps to prospect on LinkedIn, you can get help with the following:
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Up to date information on the sales prospecting process
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Get quality customer data
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Track sales engagement
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Aid lead generation efforts
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Monitor customer interactions
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Maintain strong customer relationships
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Get more deals
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Focus on route planning
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View the target market
With just a few clicks, software like LinkedIn sales navigator can help to strengthen your prospecting efforts with ease.
As a sales intelligence tool, your sales prospecting automation is extremely important for the success of your sales team.
With that in mind, let’s review how your sales reps fit into this process.
Role of Your Sales Team
Your sales teams will not be doing most of the prospecting themselves, but rather they will come into the process later.
Here is the general format that the sales process will follow:
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Content is created by your marketing team.
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Content is posted onto various social media sites and promoted by your company.
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Leads are generated through content engagement and by the power of your automation.
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Leads are then sorted into landing pages.
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From there, sales reps reach out to leads and begin leading them into the sales pipeline.
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Your sales reps convert leads into customers.
Your sales team becomes instrumental to the process at the halfway point.
With this in mind, your sales reps can only be as effective as the sales prospecting tool you are utilizing.
Make sure you take the time to research which sales prospecting tools work best for your business and specific lead generation needs.
How Can Sales Teams Use Sales Prospecting Tools?
Though sales reps come into play in the back end of the sales process, this does not mean they cannot do sales prospecting of their own.
Here are a few ways that your sales reps can prospect for leads:
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Using a mobile app
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Tracking website visitors
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Using customer data points
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Finding top sales apps and utilizing them
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Using advanced search filters on LinkedIn
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Experimenting with outreach tools
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Using communication apps
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Speaking with other sales professionals for their tips
Your sales team can and should be doing prospecting of their own.
This will help your business overall, but it will also give each sales rep important experience and lead generation skills.
Make sure your sales reps feel empowered to use sales prospecting tools of their own accord.
How to Equip Your Sales Reps With the Best Sales Prospecting Tools
Aside from sales prospecting software, there are some materials that you can provide for your sales team to help with the process.
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Detailed manuals
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Content to share with leads
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Charts with customer data
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Graphs to show efficacy of product
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Product or services reviews
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Customer relationship management tools
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Sales training packet
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Relevant email addresses
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Email templates
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Access to sales performance metrics
You want to give your sales reps anything they may need to close more deals.
This may involve the creation of specific content geared towards streamlining the sales process.
Ensure that these materials are effective and utilized properly.
Make sure that your sales prospecting tool does the work on the front end and that your sales representatives are equipped on the back end as well.
How Kennected Uses Sales Apps to Aid the Sales Process
Here at Kennected, we have found that automation tools are the key to success.
Sales prospecting is a place where automation can be extremely beneficial, but automation can also help to improve processes in many areas within your business.
These tools help you save time, money, and energy.
They are effective and help you get results.
Get started with an automation tool today and watch your sales prospecting tool transform your business.
Hop-On The Kennected Train
According to HubSpot, 61% of companies name their top marketing challenge is generating traffic and leads.
If you’re part of that 61%, keep reading because what you’re about to discover could be a game-changer for you and your business (like it has for thousands of people before you).
So many business owners & sales professionals that come to us are struggling to get ahead because they’re stuck relying on referrals, lead lists, or manual prospecting.
This is taking up too much of their time and isn’t creating the consistent income they’re looking for to fund the lifestyle they want for themselves and their families.
Four years ago, the founders of Kennected had the same struggles. They found that lead generation was way too complicated, expensive, and time-consuming, knowing there had to be a better way.
So they developed a new way of getting qualified leads that turn into new customers on the #1 platform for B2B lead generation… LinkedIn.
In the four years since we developed this lead gen strategy, we’ve earned a spot on the Inc. 5,000 list of Fastest Growing Companies in America.
And more importantly, it helped over 17,000 businesses get new leads and sales for THEIR businesses.
Want to see how it works?
Click here to see how you can use Kennected to fill your sales pipeline with qualified leads in less than 10 minutes per day.
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source https://kennected.org/sales-prospecting-apps/
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